DIREK LAUREN, WA' PANAHON PARA SA MGA LUMAYAS SA ABS-CBN
ni Julie Bonifacio - @Winner | March 3, 2022

Inilunsad ng ABS-CBN ang Kapamilya Strong program kasabay ng year-long celebration ng Star Magic’s 30th anniversary.
Ipinaliwanag ni Direk Lauren kung bakit nila inilunsad ang programa.
“Nagbago kasi ang landscape, eh. Hindi na katulad ng dati na we were on free TV. It was so easy to come up with programs. We had seemingly unlimited resources at that time. Ngayon, iba na. Iba na ang engagement — hindi lang sa free TV, kundi pati sa social media and a lot of different platforms,” pahayag ni Lauren.
Nand’yan pa rin daw ang mga artists nila na gustong makabuo ng connection.
“Nandito pa rin kami para maging katuwang nila, to help them, to support them, to really guide them to reach their goals.”
Ang Star Magic is set to release new titles under Star Magic Studio and Star Magic Records, and is partnering with TFC for global events, Mega Magazine for Pride celebration in June, and Metro Magazine for its anniversary special.
Pagtutuunan pa raw ng ABS-CBN at Star Magic nang husto ang international collaborations for its productions and opportunities for its talents gaya ng upcoming suspense-thriller na The Cattleya Killer.
“We’re venturing to the international arena, not only through our productions but through partnerships. We’ve asked a lot of our artists to audition in international productions, so ang dami-daming possibilities.”
“Imagine what we were doing during the pandemic, at a time na talagang gipit,” Dyogi said. “Now na tumatayo tayo nang husto, nakikita natin na mas malawak ang mundo, mas maraming puwedeng gawin, mas maraming puwedeng puntahan.”
Nagbigay din ng reaksiyon si Direk Lauren sa mga artistang umalis sa ABS-CBN.
“I would always respect the decision of every individual, kasi hindi ko naman hawak ‘yung buhay ng bawat isa sa kanila. They made decisions based on their life circumstances. Hindi ko makukuwestiyon 'yun kung may pangangailangan sila o meron silang plano sa buhay na sa tingin nila, hindi maibibigay ng ABS-CBN at Star Magic. That’s their option.
“But I’d also like to say na para sa akin, mas importante ‘yung mga kasama ko rito.
“I don’t like to even spend my energy and my time thinking about people who left, because they’ve decided to move on and do something else.
“I’d like to put my energy and my focus and my love to the ones who are here, ‘yung kasama mo ngayon, sa hirap at ginhawa. Iyon naman ang importante, eh,” mariing sabi ni Lauren.
Sa pagkawala raw ng prangkisa ng ABS-CBN, marami silang na-realize kung ano ang importante sa buhay nila.
“The loss of the franchise gave us a lot of insight into what’s important in our lives, and who are the people who are also important and who value that relationship. Iyon na muna ang tinitingnan ko,” sabi pa niya.
Hindi raw niya alam ang mangyayari sa darating na panahon.
“We don’t know what’s there (in the future). Maliit lang naman ang industriya ng entertainment.
So, hindi ako nagsasalita nang tapos na it’s for good, na never ulit magkakasama.
“But for now, ABS-CBN and Star Magic will focus on the artists who decided to stay and be with us and journey with us and commit to be part of these interesting times. We’ve gone through the worst already. Paahon na kami. Exciting times are just ahead,” paniniyak ni Lauren.





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