Inilunsad ng SM Supermalls at DILG ang screening ng ‘BIDA’ anti-drug ads

by Info @Brand Zone | August 14, 2023

Ang SM Supermalls at Department of the Interior and Local Government (DILG), sa pangunguna nina SM Supermalls’ Senior Vice President for Operations Engr. Bien Mateoat DILG Secretary Benjamin "Benhur" Abalos, Jr. ay naglunsad ng screening ng programa ng DILG na ‘Buhay Ingatan, Droga’y Ayawan’ (BIDA) anti-drug advertisements sa SM Cinema. Ang programa ay ginanap noong Agosto 12, 2023, sa SM Megamall Director’s Club.

Ang paglulunsad ng screening ay bahagi ng commitment ng SM Supermalls sa Memorandum of Understanding (MOU) na nilagdaan noong Mayo 2023, na ginawang pormal ang public-private partnership ng DILG at SM Supermalls laban sa paggamit ng ilegal na droga.

“The advertisements will be actively displayed throughout our available digital assets. It includes 74 SM Cinema branches nationwide with a combined number of 348 screens that can garner an estimated 40,000 monthly views from an estimated 2.5 million viewers. On social media and owned digital assets, the advertisements will reach a potential high of 53.8M exposures,” sabi ni Engr. Mateo. “Its electronic poster format will be posted in over 250 mall directories that will have an opportunity of exposure to over 4 million customers every day.”

Napapanatili ng SM Supermalls ang mga malls at mga opisina nito na drug-free para sa mga customers at empleyado nito. Lahat ng 83 SM malls sa buong bansa ay nagpatupad ng iba't ibang mga hakbang upang mapuksa ang drug dependency, kabilang ang mahigpit na pamantayan sa seguridad sa tulong ng mga K-9 na mga aso.

Maliban sa mga hakbang pang-seguridad ng mga mall, bumuo at nagpatupad din ang SM ng mga programa at aktibidad na nakatuon sa pagpapabuti ng kalusugan at wellness ng mga customer at empleyado, tulad ng pamamahagi ng impormasyon sa pamamagitan ng Light Emitting Diode (LED) screen sa mga pangunahing kalsada at Liquid Crystal Display (LCD) screen sa loob ng mga mall, gayundin ang mga taunang pisikal at random drug tests para sa mga empleyado.

“The war against drugs is not only a fight of the government. It is a fight for every mother and father, for their children. This is a fight for our future,” ani DILG Secretary Abalos, Jr.

Para malaman pa ang ibang impormasyon tungkol sa mga programa at aktibidad ng SM Supermalls laban sa droga, bisitahin ang www.smsupermalls.com o bisitahin ang @SMSupermalls sa social media.

Feel the Cyber Thrill this August! SM Supermalls hosts the biggest gaming activation nationwide

by Info @Brand Zone | August 9, 2023

SM Supermalls hosts the biggest gaming activation in 60 malls nationwide.

Looking for the best deals on everything tech? Ready to play at the largest nationwide sports area? Now is the best time to visit SM Supermalls and unleash the gamer within as it celebrates the latest tech innovations and gadget trends, with exclusive deals and promos this Cyber Month!

From August 1 to 31, a celebration of e-sports and all things tech that make our lives easier and more convenient will take place at SM Supermalls. Essential gadgets, thrilling activities, and new discoveries are waiting to be made will welcome every individual with various needs.

Get ready as SM transforms its malls into a larger-than-life e-sports arena. Gamers and e-sports fans are in for a treat at the CyberMonth celebration, at over 60 malls nationwide, as community tournaments and an immersive gaming environment take center stage. Tag along with your friends and watch some intense and epic battles as players try to outplay each other at the community matches.

Gaming that never goes out of style. If you are a gamer who loves your classic video games, the Retroverse is for you. Select malls every Saturday will be setting up Retro Gaming Stations featuring classic consoles and games from the past. Relive the magic of iconic titles like Super Mario Bros., Pac-Man, Tetris, and Sonic the Hedgehog.

Venture into different worlds with AweSM Kids. Kids and kids at heart can have some fun at the Kids Zone–-an interactive area featuring popular games like SM Kids Roblox and Minecraft every weekend for the whole month of August.

The GeekCon is on! SM celebrates all things geek this Cyber Month including a Cosplay Competition. Every Sunday, bring your favorite anime, manga, games, TV, series, and comic book characters to life through elaborate costumes and performances that will wow the crowd. The GeekCon will also feature activities that geeks will love such as collectible toy displays, visual arts masterclasses, meet-and-greets with popular streamers, and Collectible Card Game Tournament.

Techtopia for all your tech needs. SM malls nationwide will have multiple activity areas bringing together a wide range of gadgets, interactive installations, and displays at Techtopia. Get your hands on the newest and trendiest gadgets, devices, and even smart home appliances at SM. Plus, at the Techtopia zone, you can check, test, and ensure the product’s quality before making that big purchase.

Discover the hottest tech deals. Gear up and get your baskets ready for SM Supermalls’ month-long nationwide tech and gadget sale. Whether you shop at your favorite SM mall or scroll through your go-to SM Online and SM Deals apps, there are a lot of great gadget deals all for you. Avail of these special promos, special offerings, and bundles on select items with up to 50% off in participating stores this August.

Mark your calendars! August is geek-out month with these fun-filled activities and deals in store for you this Cyber Month at an SM mall near you. Game on and shop #TechAssured gadgets and get exciting deals when you #CheckCyberzone.

For more information, visit www.smsupermalls.com/cyberzone or follow @SMSupermalls and @smcyberzone on social media.

The 2023 Cyber Month Launch at SM North EDSA

SM City Marikina

SM City Cauayan

Experience a world of colors and culture at SM Vibrant Kadayawan

by Info @Brand Zone | August 8, 2023

Experience a world of colors and culture at SM Lanang as we celebrate the festival of festivals! Get ready for a #VibrantKadayawanAtSM with awesome feasts, treats, beats, wonders, and so much more this August!

#AWorldOfExperienceAtSM

For more information, visit www.smsupermalls.com or follow @SMSupermalls and @smcyberzone on social media.