SM Prime, WWF-Philippines hold eco-camp for youth sustainability ambassadors

by Info @Brand Zone | December 7, 2023

Thirty-one student ambassadors from 13 Metro Manila high schools gathered in an eco-camp last November 24 to 26 organized by SM Prime Holdings, Inc. (SM Prime) and WWF-Philippines (WWF-PH). Participating schools include Assumption College, FEU Manila High School, La Salle Greenhills, National University of Nazareth, Las Pinas Science High School, Manila Science High School, Muntinlupa Science High School, School, Paranaque Science High School, PAREF Southridge, Pasay Science High School, Pasig Science High School, Philippine Science High School, and Quezon City Science High School.

Held at the Pico De Loro Beach and Country Club, the three-day eco camp marks the second leg of YOUth are the Future–a joint environmental leadership program by SM Prime and WWF-PH aiming to empower environmental stewards among the youth sector. By enhancing their understanding of biodiversity conservation and sustainability, the program aims to instill a strong sense of responsibility and commitment towards the protection of the environment.

The immersive weekend kicked off with a fireside chat on climate action where leaders Jessica Sy, Assistant Vice President of SM Development Corporation, WWF-PH Executive Director Katherine Custodio, and marine biologist and WWF-Philippines National Youth Council member Romina Lim engaged in a discussion on facing the climate crisis, inspiring the attendees to take proactive steps towards preserving our planet and promoting the advocacy towards a sustainable future.

“Climate change affects our daily lives and the youth have the most at stake being the ones who will face greater and greater impacts in the years to come. It is important that our young people find and use their voices, and be given opportunities such as the YOUth are the future program, to learn more about what needs to be done, and to discover where those intersect with their own individual talents and passions. It was also a strategic choice to focus the program on high school students, who would need to think about what further studies or careers they might pursue. I hope they understand that there is space for environmental advocacy whatever career or degree they choose.”, shared Custodio.

Campers attended learning sessions that tackled the most pressing environmental conservation and sustainability issues, specifically on water, energy, and biodiversity. Antoinette Taus, UN Goodwill Ambassador and founder of Project CORA, also graced the camp to share insights on waste management.

Apart from the talks, the campers immersed themselves in nature by hiking Pico De Loro’s Santelmo Eco-Trail and taking a guided walking tour of its vast mangrove forests.

The camp participants worked on a storybook, incorporating the lessons they learned from the sessions at the camp.

“Mother Nature implanted a seed planted deep inside my mind---that I need to protect her. And I know that we are all implanted with that same seed that brought us all here together. We cannot lose hope,” shared Vigor in a message delivered to encourage her fellow youth to do their part for nature.

The camp concluded with a closing keynote by SM Engineering Design and Development Corporation (SMEDD) President and sustainability champion Hans “Chico” Sy, Jr., where campers were given a chance to ask questions and tips on sustainability and environmental leadership.

SM Engineering Design and Development Corporation President Hans “Chico” Sy, Jr. answers questions from the participants about SM’s sustainability initiatives.

“Study, ideate, plan, and experiment. Use your creativity and experiment some more until you find the right solutions. You might fail, you might need to start from scratch again, but the most important thing you have to remember is to learn from your mistakes and try again. That, my young participants, is the only way for us to move forward to creating a better world”, shared Sy.

As part of its third and final leg, the YOUth are the Future program will culminate on January 2024 through a series of mall and school tours throughout Metro Manila to further boost youth engagement and student ambassador recruitment.

There is an undeniable surge in the number of young individuals dedicated to facing the current challenges that will impact the future. Their unwavering commitment is a powerful reminder that it is within our collective power to create lasting change and reimagine a sustainable future for all. Through programs like YOUth are the Future, SM Prime and WWF-PH hope to empower the youth further to become powerful agents of change, inspiring others to #ChangeTheEnding for the planet.

SM advances P131M for Bacolod’s super city redev

by Info @Brand Zone | October 20, 2023

New Manokan Country design will be future-ready, embracing tech and sustainability

20 October, Bacolod CIty – SM Prime Holdings, Inc. yesterday turned over Php131.89 million to Bacolod City Mayor Albee B. Benitez for the redevelopment of the iconic Manokan Country, signaling the start of its transformation into a future-ready tourist destination that honors Ilonggo food culture and tradition. The amount turned over by SM Supermalls President Steven Tan to Mayor Benitez represents seven years of advance rental payments for Manokan Country, under the 40-year lease agreement with the city at an annual rental fee of Php21.26 million, subject to a 5% escalation rate every three years.

SM Prime, one of Asia’s leading real estate developers, will redevelop the Manokan Country into a tech-ready, more spacious food hall, with a kitchen that will assure customers of the sanitary preparations and quality cooking of the Chicken Inasal and options for airconditioned spaces for more comfortable dining.

“We treasure the relationship we have built with the community of Bacolod City and we remain committed to further enhancing their shopping and dining experience, particularly at their well-loved Manokan Country,” Lim said. “The design of the new Manokan was greatly influenced by our passion to provide customers, including our Chicken Inasal entrepreneurs, with a world-class facility they can be really be proud of.”

Lim explained that the modernization of Manokan Country is essential to cater to the evolving needs and expectations of both locals and tourists. “Upgrading the infrastructure and facilities within Manokan Country will not only enhance the overall dining experience but also improve safety, hygiene standards, and operational efficiency that customers are prioritizing nowadays,” he added.

By modernizing Manokan Country, SM Prime and the city government aim to create a more appealing and comfortable environment for visitors, ensuring a positive impression of Bacolod City. Upgraded facilities, such as modern seating arrangements, proper ventilation, improved sanitation systems, and expanded parking spaces will contribute to a more enjoyable dining experience.

Modernization efforts also include incorporating technology-driven solutions, such as digital payment methods, online ordering platforms, and efficient waste management systems. These advancements will streamline operations, provide convenience to customers, and promote sustainability practices.

“Furthermore, the modernization of Manokan Country will support the local economy by attracting more visitors and generating increased revenue for the vendors and surrounding businesses,” Lim said. “This development project aligns with the vision of Bacolod City as a progressive and forward-thinking destination that excels in providing exceptional experiences to its residents and guests.”

“Through collaboration and investment, we firmly believe that the modernization of Manokan Country will elevate the overall dining scene in Bacolod City, enhancing its appeal and contributing to the growth and prosperity of the local community,” Lim concluded.

UST tops off Henry Sy, Sr. Hall at Manila campus

by Info @Brand Zone | October 17, 2023

The University of Santo Tomas (UST) held the topping off ceremony of the Henry Sy, Sr. Hall last October 7, 2023. The ceremony is a builder’s tradition that highlights the placement of the final beam on top of the structure.

The seven-storey building is a tribute of the Sy family, the SM Group, and UST to the SM founder for his life-long education advocacy. It is equally a manifestation of the ever-growing desire of the UST Research and Endowment Foundation, Inc., Anargyroi: FMS Foundation, Inc. (AFI) and the 152-year old UST Faculty of Medicine and Surgery (FMS) to further level up in the field of medicine.

The Henry Sy, Sr. Hall will serve as a hub for simulation in medical education, interactive student centered-learning, collaborative multidisciplinary research, and interprofessional education. It will house the Sts. Cosmas and Damian Simulation and Research Center.

“The Henry Sy, Sr. Hall will be a state-of-the-art structure designed to meet the challenges and expectations of a digitally-inclined medical education landscape. It will house technologically advanced facilities and equipment, which will complement the existing teaching, learning, and research practices of the University. It is yet another milestone, securing the UST FMS a relevant spot, a significant spot in Catholic medical education in the country, the region, and the world.” FMS Dean Dr. Ma. Lourdes Maglinao said about the Henry Sy. Sr. Hall.

“Medical students can access a broad range of digital tools and resources to enhance their learning and education as we were compelled to shift to e-learning and online course platforms,” UST Rector, Very Rev. Fr. Richard G. Ang, O.P., said.

“Nowadays, keeping up with the advances in medical education is paramount to ensure that our students are competent, agile, and well-prepared to meet the challenges and opportunities of the ever-changing educational landscape of modern medicine, and this building, this edifice, will give us state-of-the-art equipment, which will give our medical students a cutting-edge knowledge on how to use robotics as well as other equipment,” Fr. Ang added.