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by Info @Brand Zone | August 5, 2025



By: Jerwin Palo Nohay / Photos by: Ericson Delos Reyes & Justin B. Santos



Baler, Aurora | More than 1,500 residents from eight municipalities in Aurora province received freemedical and social services during the “LAB for All” caravan held on July 15, 2025, at the Sen. Edgardo J. Angara Convention Center.


Led by First Lady Louise “Liza” Araneta-Marcos, the initiative aims to strengthen community health and make government services more accessible through free medical consultations, laboratory tests, medicines, and wellness care.


The Philippine Charity Sweepstakes Office (PCSO), represented by Director Imelda Papin, actively participated in the event. Dir. Papin also serenaded attendees with her popular songs, adding a festive atmosphere to the caravan. 





Under the supervision of PCSO OIC-Branch Head Marites Dela Cruz, the agency distributed 1,500 ChariTimba containing rice, noodles, and canned goods. Among the recipients was “Nanay Clarita,” who personally received her food pack from the First Lady and Dir. Papin.


PCSO also turned over a check to Aurora Governor Reynante Tolentino amounting to P244,738.59, representing the share of the province and its municipalities from lotto shares in Aurora.


In her message, the First Lady emphasized that “LAB for All” reflects the Marcos administration’s commitment to compassionate governance. “It is vital to bring medical services closer to the people. Affordable healthcare is key to inclusive leadership and improving the quality of life for every Filipino,” she said.

PCSO reaffirmed its continued support for the “LAB for All” initiative, which seeks to deliver inclusive and accessible healthcare services to communities across the country.


“PCSO, Hindi Umuurong sa Pagtulong!” 


 
 

by Justin B. Santos / Photos: Arnold T. Ramos @Brand Zone | June 26, 2025



By Justin B. Santos / Photos: Arnold T. Ramos


Quezon City – True to its mission of bringing aid closer to Filipino communities, the Philippine Charity Sweepstakes Office (PCSO) turned over 1000 Charitimba to the 1st District of Quezon City in a ceremony held on June 11, 2025 at the Brgy. Veterans Multi-Purpose Covered Court, Project 7, Quezon City.


The event was led by PCSO Board of Directors Jennifer Liongson Guevara and Imelda Papin, with Director Papin delighting the crowd by serenading attendees in a heartfelt performance that added a festive mood to the turnover. In her message, Director Guevara emphasized the agency’s unwavering commitment to public service:



“Sana tumatak sa inyo na ang aming ahensya ay hindi umuurong sa pagtulong. Sana din ay tangkilikin ninyo ang aming mga games. May pagkakataon na kayong manalo, nakatulong pa kayo sa pagpondo ng aming mga charity programs.”


Representing Quezon City Councilor Dorothy Delarmente, Tita Beth Delarmente formally received the Charitimba on behalf of the 1st District, joined by Chief of Staff Raquel Mallilin and several city councilors who graced the event.


Charitimba, a coined term combining “charity” and timba (the Filipino word for bucket), is PCSO’s initiative designed to deliver bucketfuls of compassion—typically in the form of food packs—to vulnerable sectors. It brings the agency’s services directly to those who need them most.






PCSO continues to urge the public to support its games, reminding everyone that every ticket played is a chance to win and a way to help, as game revenues fund essential health and welfare programs nationwide.


 
 

by Aaron Erwin Austria / Arnold Ramos @Brand Zone | June 18, 2025



Mandaluyong City, June 16, 2025 — The Philippine Charity Sweepstakes Office (PCSO), led by Corporate Planning Department Manager Anna Liza Inciong, donated medical equipment and hygiene kits to the local governments of Barangay Wawa in Lumban, Laguna, and Barangay Kalusugan in Quezon City as part of its Corporate Social Responsibility (CSR) Program.Barangay Wawa received 10 wheelchairs and 10 nebulizers in a formal turnover ceremony held at the PCSO Main Office in Mandaluyong City. The donation was accepted by Punong Barangay Raydan Dela Cruz.





The wheelchairs will benefit senior citizens and persons with disabilities (PWDs), while the nebulizers will be distributed across the barangay’s ten zones to help strengthen its community health services. Punong Barangay Dela Cruz recognized the importance of PCSO’s programs to the vulnerable sector of the community.


“Nakakatuwa po ang mga programang tulad nito ng PCSO dahil nabibigyan ng tulong ang mga kagaya naming mula sa malalayong lugar. Malaking bagay po ang mga kagamitang medikal na ito, lalo na para sa aming mga senior citizens at PWDs. Sa halip na gumastos para makabili ng mga ito, maaari na nilang ilaan ang kanilang pera sa iba pang mas mahalagang pangangailangan,” PB Dela Cruz stressed.





Meanwhile, 150 hygiene kits were turned over to Barangay Kalusugan, Quezon City, and received by Punong Barangay Rocky Rabanal. The kits are intended for senior citizens, single parents, and women belonging to the community’s vulnerable sectors.


“Tulad sa aming barangay, napakahalaga ng pagbibigay-pansin sa kalusugan ng bawat mamamayan. Kapag ang tao ay malusog at walang karamdaman, mas nakapagtatrabaho nang maayos. Kaya’t lubos ang aming pasasalamat sa PCSO sa mga programang tulad nito,” Rabanal noted.


This initiative is part of PCSO’s ongoing CSR efforts to support local government units in enhancing public health, safety, and welfare, especially among sectors that require it most.

 
 
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