Dry Shampoos Are the Next Big Thing for Hair Care in the Philippines: Why You Need This Hairsaver!

by Info @Brand Zone | March 21, 2024

Sun beating down, humidity clinging on to your skin and even your hair, imagine the feeling of oiliness and stickiness all over… it’s a familiar scenario we all know too well. Specially here in the Philippines, where the tropical climate can turn even the freshest morning locks into a frizzy, oily mess just halfway through the day! That’s where dry shampoos come in, and why it’s the emerging trend for hair care in the country!

Dry shampoos are literally hair savers in a can. They instantly soak up excess oil and refresh your hair without needing a drop of water. This is a game-changer for busy Filipinos who are always on the go. Whether you're stuck in traffic, rushing to work, or squeezing in a workout, a quick spritz of dry shampoo keeps your hair looking and feeling fresh and clean!

There’s no better timing to say goodbye to greasy roots and to #SayHelloToYourGlow with trusted local, Korean-inspired, multi-award winning personal care brand, Hello Glow as it ventures into the hair care space with its newest innovation: Hello Glow

Hairsaver Dry Shampoo! 

The Hello Glow Hairsaver Dry Shampoo is infused with nourishing ingredients like Hydrolyzed Silk, Hydrolyzed Keratin, and Polygonum Multiflorum Root Extract. Aside from banishing oil, it also pampers your scalp and strands! Simply spray the dry shampoo onto your roots about six inches away from your head, massage the dry shampoo into your scalp with your fingertips, and spread evenly as you spritz one section at a time.

Here’s five reasons why you need Hello Glow Hairsaver Dry Shampoo in your daily routine, #BecauseYourHairMatters!

• Freshness on the go – it’s so convenient to use and easy to bring with you anywhere you go! Refresh your hair anytime, instantly, and without water!

• Longer lasting hair confidence – Easily extend the life of your hairstyle with a quick spritz! It gives the boosted texture and grip you need to rock your look!

• Derma-tested, always – Like all Hello Glow products, this hairsaver dry shampoo is gentle on your scalp. It contains no harmful chemicals, it’s benzene-free, safe for long-term use!

• Local meets global innovation – it combines Hello Glow’s best-in-class, gentle formulations with global haircare trends

• Light, floral scent – Neutralize the odor of sweat and oil with this dry shampoo’s refreshing floral fragrance

Try Hello Glow’s Hairsaver Dry Shampoo now for only Php 299, your hair’s ultimate go-to pick me-upper during stressful days to freshen up without wash! Shop #HelloGlowHairSaver online at the brand’s flagship Shopee, Tiktok, and Lazada stores, or in stores in SM Beauty Department Stores and Watsons outlets nationwide!

Women's Run PH at SM By the Bay: Fueling empowerment and unity!

by Info @Brand Zone | February 12, 2024

As March approaches, excitement builds for the Filipina CEO Circle (FCC) Women's Run PH on March 10 at SM By the Bay North Fountain. With just under a month to go, we extend a warm invitation to all to join this extraordinary event celebrating the strength, resilience, and accomplishments of women from diverse backgrounds.

Filipina CEO Circle (FCC)’s Ambe Tierro and Karen Roa, Women’s Run PH founder Nicole Wuthrich-de la Cruz, and SM Supermalls’ Vice President for Corporate Marketing Grace Magno.

RUNRIO, the organizer of Women’s Run PH, is excited to unveil the partnership with the FCC as the title sponsor and co-organizer for this year's series, officially renamed as FCC “Women’s Run PH”.

Women’s Run PH founder Nicole Wuthrich-de la Cruz

The FCC, committed to supporting Filipina business leaders, partners with Women’s Run PH to inspire women through running, underscoring their collective power and celebrating their achievements.

SM Supermalls, the co-presenter of the 2024 FCC Women’s Run PH, hosted the press conference and signing ceremony recently at SM Mall of Asia’s Olive Garden. SM has consistently dedicated initiatives that promote women's upliftment, aligning with the celebration of International Women's Month in March.

"SM is proud to co-present this event as it reflects our commitment to providing an empowering space where women can gather, find inspiration, and unlock their potential. Your presence at the starting line symbolizes solidarity and showcases the power of unity and determination,” shared SM Supermalls’ Vice President for Corporate Marketing Grace Magno. 

The event offers various race categories: the 1KM Kids Dash for families, the exclusive 5KM Run for Women, the Women’s 10KM Run, and the 10KM Buddy Run for male-female pairs.

Mark your calendars for March 10 and join us at SM By the Bay for Women's Run 2024! For registration and more information, click here: www.womensrunph.com. Let's celebrate fortitude, unity, and win together!

Get ready to honor women's greatness as the highly anticipated Women’s Run PH makes its triumphant return this Women’s Month in March.

Save the date for March 10 at SM By the Bay for the 2024 Women's Run PH, a day of fun and fitness.

For more information about SM Supermalls’ exciting women-themed events, visit www.smsupermalls.com or follow @SMSupermalls on social media.

Explore the magic of Snoopy Paw Park at SM Megamall

by Info @Brand Zone | January 31, 2024

SM Megamall and Peanuts Worldwide have teamed up to create Snoopy Paw Park, a delightful new playground for furry friends at Level 5, Mega Fashion Hall.

SM Megamall proudly presents the newly launched Snoopy Paw Park, where tail wags, happy barks, and unforgettable memories for your furry friend await.

This themed pet playground is every dog's dream come true, featuring Snoopy’s iconic doghouse-themed tunnel, arch, bridgeway, and an immersive maze for pets to discover.

This fun space features everything your pooch could desire: A Snoopy doghouse-themed tunnel, engaging maze, bridgeway, and an entrance arch.

The Snoopy Paw Park prioritizes both safety and enjoyment, providing a secure and comfortable environment for pets and their families. Whether you're a seasoned dog owner or a first-time pup parent, you can relax and watch your furry companion have the time of their life.

Indulge in joyous adventures with your beloved pets at Snoopy Paw Park.

More than just a playground, Snoopy Paw Park is a place to create lasting memories with your four-legged best friend. 

An adorable dog strikes a pose at Snoopy Paw Park.

Unleash your pup's inner adventurer at this new fun-filled paw park in SM Megamall.

“The Snoopy Paw Park reflects SM's dedication to innovation and community engagement. It's not just a pet playground; it's a space where families and their pets can come together, experience joy, and build cherished moments. We're excited to share this magical addition to our mall,” said SM Supermalls’ Assistant Vice President for Special Events Hanna Carinna Sy.

SM Supermalls’ Assistant Vice President for Special Events Hanna Carinna Sy (center) with SM Megamall Mall Manager Brian So(right) and SM Supermalls’ Marketing Manager for Special Events, Michelle Valero (left).

This exciting collaboration was orchestrated by WildBrain CPLG, the leading licensing agency representing the Peanuts brand in the Asia Pacific region on behalf of Peanuts Worldwide.

Follow @smmegamall on Facebook, Instagram, and TikTok for exciting updates and events at the Snoopy Paw Park.

About Peanuts:

The characters of Peanuts and related intellectual property are owned by Peanuts Worldwide, which is 41% owned by WildBrain Ltd., 39% owned by Sony Music Entertainment (Japan) Inc., and 20% owned by the family of Charles M. Schulz, who first introduced the world to Peanuts in 1950, when the comic strip debuted in seven newspapers. Since then, Charlie Brown, Snoopy and the rest of the Peanuts gang have made an indelible mark on popular culture. In addition to enjoying beloved Peanuts shows and specials on Apple TV+, fans of all ages celebrate the Peanuts brand worldwide through thousands of consumer products, as well as amusement park attractions, cultural events, social media, and comic strips available in all formats, from traditional to digital. In 2018, Peanuts partnered with NASA on a multi-year Space Act Agreement designed to inspire a passion for space exploration and STEM among the next generation of students.